The goal here is to make CHUCK tangible as a product and demonstrate its key features. Audio samples are welcome to accompany the experience. Ease of use and accessibility should also play a role.

Presets & Settings

Example:

• Show which presets are available and how they sound.
• Explain which sounds are particularly well suited to certain musical styles.
• Compare different settings to demonstrate versatility.
• You can also set it up in an exciting way like:
• Scene 1: “Preset Battle! Who wins?”
• Scene 2: Short clip: Preset 1 → crisp crunch
• Scene 3: Short clip: Preset 2 → fat high gain
• Scene 4: Call to action: "Which preset is your favorite? Vote in the comments!"

Edit & Expert Mode

Example:

• Explain the differences between Edit and Expert mode.
• Show how to customize CHUCK to create your own unique sound.
• Use screenshots or detailed shots of the display for better understanding.

Studio & Chuck

Example:

• Show how CHUCK works in a recording setup.
• Explain how to feed CHUCK into the interface and what advantages it offers for recording.
• Possibly with a short comparison to other amps

This section isn't just about Chuck, but also about impressions and examples of how Chuck is used in everyday life. The music/sound takes center stage here. From guitar solos to a band performance, anything is possible. The recordings should appear authentic – as if the camera were just randomly rolling.

Live on stage

Example:

• Film a scene from a live gig with CHUCK in action.
• Close-ups of the operation or the sound check are also exciting.

In the recording studio

Example:

• Show how you use CHUCK for recording.
• Maybe with short sound checks or A/B comparisons with other amps.

In the rehearsal room with the band

Example:

• Show what CHUCK sounds like in a band situation.

Spontaneous jam sessions or special moments

Example:

• Capture spontaneous ideas, new riffs, or creative experiments.
• The best shots are often taken when you don't pretend.

This section demonstrates the technical depth of Chuck, which means you can tease out the sound, the flexibility of the sound, and how universally Chuck can be used. This is where you can bring your sound design skills to bear.

IR & APM simulations

Example:

• Explain what IRs are and how they affect sound.
• Show different simulations in direct comparison.

A/B comparisons with other amps

Example:

• Direct comparison with classic amps or other digital solutions.
• What differences are noticeable?

Insider tips & tricks for even better sound

Example:

• Show creative solutions to get the most out of CHUCK.
• Maybe you have your own favorite setups that you can explain.

How CHUCK sounds with different speakers

Example:

• Comparison with cabinet vs. directly via PA .
• If you want, feel free to say something into the camera at the beginning like: "How does CHUCK sound with a classic cabinet vs. directly through the PA? Let's test it out!" or at the end something like: "Which version sounds better to you? Write it in the comments!"

How CHUCK changed my sound tinkering

• Personal experience about working on the perfect sound.

Example:

• Show your typical sound tinkering session: Experiment with different settings.
• Comparison: How long did it take you to get your perfect sound before vs. now with CHUCK?
• Talk about a particular sound challenge that CHUCK solved for you.
• Do a “Before & After” demo: How has your sound changed with CHUCK?

We want to let the community know you're part of underdog. Your introduction should showcase who you are, what defines you as a musician, and why CHUCK is your new favorite amp . Here are a few questions you can answer in your video—choose the ones that best fit you!

Why are you part of Underdog?

• What does music mean to you?
• What makes CHUCK special for you?
• What was your first impression when you played CHUCK?
• Which feature do you celebrate the most?
• Was there a moment when CHUCK really surprised you?
• What does it mean to you to be a brand ambassador for underdog?

More about CHUCK

• Can you describe what CHUCK sounds like in three words?
• Show us your favorite riff with CHUCK!
• Which preset do you use most – and why?
• If CHUCK had a superpower, what would it be?
• If Chuck were a celebrity, who would he be? (e.g., "Dave Grohl, because he can do anything" or "Batman—unassuming but powerful!")

More about you

• What inspired you to make music?
• What is the funniest thing that has happened to you on stage?
• Your favorite song
• If your guitar could talk, what would it say about you?
• What advice would you give to your younger self who has just started with music?
• Which song would you play until the end of your life?
• What is your dream guitar?
• What would be your dream gig?

“Guitarist Clichés: True or False?”

• “Guitarists NEVER tune their guitars before a gig.”
• “Every guitarist has at least ONE guitar riff that they always play.”
• “A rehearsal room without cable chaos doesn’t exist.”
• “The guitarist is ALWAYS the last one to pack up after the gig.”
• “The guitarist is always the one with the most expensive equipment in the band.”
• Every guitarist has secretly tried to play a solo with their teeth.”
• “You can never have enough picks – but you still can never find one when you need it.”

Implementation:

• You simply respond to the statements with true or false plus a reason. (It's best to read the sentence aloud once at the beginning.)

Your own ideas are welcome: Do you have an idea for a special post or a custom format? Let us know – we'll help you bring it to life!

Feel free to take some photos with CHUCK.

Here are some inspirations:

Band rehearsal with CHUCK

Example:

- CHUCK stands in the rehearsal room while you or your bandmates play.
- Close-up of CHUCK between cables & pedals in the band setup.

-How to set CHUCK

Live performance with CHUCK

Example:

-Action shot of you on stage – CHUCK visible in the background.
- Close up of CHUCK on stage with colorful stage lights.

Behind-the-Scenes: Soundcheck with CHUCK

Example:

-You test CHUCK before a gig or studio session, controls in close-up.

You with CHUCK

Example:

-You proudly hold CHUCK in your hands or sit next to it in the studio/rehearsal room.

We also have best practice examples that we would be happy to send you if you wish. Feel free to contact us.